Nomades x PAUL THOMAS
Nomades x PAUL THOMAS
As summer gave way to autumn, we had the pleasure of welcoming Nomades Studio to our Battersea headquarters. Led by the talented duo Natacha and Mathieu from Brittany, their creative vision was the perfect match to capture the behind-the-scenes process and the human dedication that shapes every creation at PAUL THOMAS
Storytellers by excellence, Nomades Studio has a unique ability to capture the essence of what we do in usually unseen details. Their lenses capture the intricate aspects of our team’s dedication and skill in floristry. Floristry is more than arranging beautiful flowers – it’s a blend of human dedication, artistry, and passion. Every bouquet we create reflects the hands and hearts of those behind it. What truly sets PAUL THOMAS apart is the commitment of each team member, bringing their unique touch to every petal, every leaf and every stem. It’s this dedication that makes each arrangement a story and a masterpiece in itself. Discover their full photo reportage on our website and on social media.
Our journey began 35 years ago in a little shop in Mayfair. What started as a small endeavor has grown exponentially, blossoming into a flourishing business. From those early days, we’ve since expanded to a team of over two dozen. Throughout the decades, we’ve evolved from a neighborhood flower shop into a business with an extensive portfolio and clientele, crafting bespoke arrangements across London, the UK, and even overseas. Today, our studio in Battersea bursts with activity, serving as the central hub where all the magic happens. Daily orders are prepared and sent out to countless addresses, each one carefully crafted. Weekly, we supply fresh floral arrangements to hotels and businesses across London, ensuring that every installation carries the mark of PAUL THOMAS’ expertise.
Recently acquired by Ahmed Salman, our Managing Director, PAUL THOMAS is set for a new chapter. With over eight years at PAUL THOMAS and almost twenty years of experience in floristry, Ahmed brings a clear vision for the future: to honor our legacy while embracing new avenues for growth and community engagement. As we look toward 2025, we’re thrilled to announce a fresh venture—the PAUL THOMAS FLOWER SCHOOL—expanding our horizons and nurturing the next generation of florists.
This new school represents more than just a program; it’s a way to give back, to open the doors of our expertise to aspiring florists and enthusiasts from around the world. Located in our recently expanded studio in Battersea, the school will become a vibrant authority in the world of floristry, where knowledge, creativity, and passion come together. Here, we’ll be sharing decades of experience, teaching the art and techniques that have shaped our signature style.
NOMADES
Mathieu Lodin
Mathieu, a multidisciplinary designer, transitions from composite materials and naval architecture to graphic design and photography. Co-founder of Nomades Studio with Natacha Roché, he shapes strong brand identities through art direction, graphic design, and digital platforms. Passionate about architecture, he pursues interior design certification, emphasizing harmony and tranquility in living spaces, hospitality and scenography.
Natacha Roché
Natacha, french born, began in communication before pursuing photography, capturing authentic portraits. In 2017, she co-founded Nomades Studio for artistic direction and brand identities. Her 2022 book – Finistère – explores conscious living in Brittany, where oceanic inspiration shapes her work’s raw beauty. Through masterful light and shadow play, she balances sincerity and emotion, crossing artistic boundaries in elegant design. She champions meaningful projects in hospitality, fashion, and crafts, embodying a poetic vision.
Special thanks to Nomades Studio and cūra art management for making this feature possible.
