Chelsea In Bloom At Rosewood London
Chelsea In Bloom At Rosewood London
For this year’s Chelsea In Bloom, we joined the Rosewood London to create a floral installation that draws inspiration from the elegance of fashion and the untamed beauty of nature.
A bespoke frame, handcrafted specially for the occasion, forms the base for the dress silhouette that appears to grow organically from a wild meadow of fresh carpet moss and seasonal foxgloves.
The gown is adorned with cascades of hydrangeas and delicate bougainvillea, artfully arranged to mimic the flow and texture of high fashion. The result is a living sculpture where craft meets couture, blurring the line between botanical art and wearable design — a true celebration of Flowers In Fashion, this year’s theme for Chelsea In Bloom.
Not using a single cut stem, the potted bougainvillea vines and English ivy plants, along with other seasonal plants were draped over the moss-clad mannequin. As always, responsibility is central to our work and a large portion of the plants used will be repurposed following the event or donated to a charity of the Rosewood’s choosing.
We couldn’t be prouder of our team that bridges together creativity and responsibility into a celebration of the outsanding artistry that makes Chelsea In Bloom. Special thanks to Rosewood London and Julian Carter Design.
